Great Articles by Jonathan Kaufman Contributor Forbes DIVERSITY & INCLUSION
This column explores the need to look at The Americans with Disabilities Act through a new framework beyond the legal prose and see it as the foundation for the future of American business strategy.
Mindset Matters: Best Practices For Marketing To The Disability Travel Ecosystem Understanding Best Practices to market to the growing disability community marketplace
Jul 12, 2019 Mindset Matters: Travel, Inclusion And How Companies Are Attracting The World’s Largest Minority The travel industry is changing and companies are beginning to take notice that the disability marketplace will be crucial to the growth of their business in the 21st Century.
Jul 4, 2019 Mindset Matters: Travel, Inclusion And Why The Industry Needs People With Disabilities As Consumers The travel industry is the next frontier that will be impacted by the disability consumer market. In fact, the industry has already has made inroads but its time to rethink how to better leverage this valued customer base.